Sephora has returned to the UK after a 17 years of closing back in 2005. This month the new flagship store opened up in Westfield London, White City.
A seven-hour queue formed outside the Sephora as hundreds waited to shop all things beauty.
More than 135 brands including Drunk Elephant, Summer Fridays and Fenty as well as exclusive brands to Sephora UK such as Makeup by Mario and Ariana Grande’s R.E.M Beauty are available.
Looking back on historic events, the beauty industry has been resilient during times of economic issues. The pandemic being one example.
For the average consumer, most beauty products are relatively affordable some even considered it to be necessities. There has rarely been a real slowdown in consumer spending in that sector therefore more and more beauty brands are being born from Celebrities having their own beauty brands to influencers gaining fame from social media and launching their own beauty products.
According to a source, in 2021 Sephora acquired online beauty retailer Feelunique in a £132 million deal. Fast forward to October 2022, Sephora's highly anticipated return became a reality, as the global beauty retailer took over Feelunique's former website and launched in the UK online.
Sephora sheet masks are a popular seller priced at £3.99 perfect for hydration and nourishing the skin. Here are some potential pros and cons of using Sephora sheet masks:
Pros:
Convenience: Sephora sheet masks are pre-cut and pre-soaked with a serum, making them easy to use and a convenient addition to your skincare routine.
Hydration: The serum in Sephora sheet masks can provide a deep hydration boost to your skin, helping to plump and moisturize your complexion.
Variety: Sephora offers a wide range of sheet masks with different ingredients and benefits, so you can choose the one that suits your skin type and needs.
Cons:
Cost: Sephora sheet masks can be more expensive than other sheet masks on the market, which may make them less accessible to some people.
Waste: The packaging for sheet masks is typically not recyclable, which can contribute to environmental waste.
Sensitivity: Some people may experience irritation or breakouts from certain ingredients in Sephora sheet masks, so it's important to patch test before using them on your entire face.
Overall, Sephora sheet masks can be a convenient and effective way to give your skin a hydration boost, but they may not be the best choice for everyone depending on cost and sensitivity to certain ingredients.
Discover in-store services in the Beauty Hub, from Sephora Makeup application to premium skincare treatments from Dermalogica and ELEMIS, Benefit’s Brow Bar, and world-first facials at their exclusive Glow Recipe section.